Privacy Policy

Last Updated: April 2026

At The Tasteless Brand, we believe transparency shouldn’t just apply to our ingredients—it should apply to your data too. Just as we don’t add fillers to our "Dust," we don’t "fill" our database with information we don’t need.

1. The Information We Collect

To get our handpicked nutrition to your doorstep, we collect only the essentials:

  • Identity Data: Name and title.

  • Contact Data: Delivery address, email address, and phone numbers.

  • Transaction Data: Details about products you’ve purchased and payments made (processed via secure, encrypted gateways).

  • Technical Data: IP address and browser type (to ensure our website works perfectly on your device).

2. How We Use Your Data (The Purpose)

We only use your data to serve you. This includes:

  • Order Fulfillment: Processing your order, delivering the product, and providing updates.

  • Customer Support: Responding to your queries about our 9 ingredients or your shipment.

  • Legal Compliance: Meeting FSSAI, GST, and other regulatory requirements.

  • Direct Communication: Only if you "opt-in," we may send you insights on plant-based nutrition. We hate spam as much as we hate sugar—you can unsubscribe with one click.

3. Data Security: Our Digital Backbone

We have implemented robust security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way.

  • Payment Security: We do not store your credit card or bank details. All payments are handled by PCI-DSS compliant payment gateways.

  • Encryption: Our website uses SSL encryption to ensure that your data "in transit" is unreadable to hackers.

4. Third-Party Sharing

We do not sell, trade, or rent your personal data to third parties for marketing purposes. We only share data with trusted partners who help us run our business:

  • Logistics Partners: (e.g., Delhivery, BlueDart) so they can find your house.

  • Payment Processors: To verify your transaction.

  • Cloud Services: Secure servers where our website is hosted.

5. Your Rights (DPDP Act 2023/2026 Compliance)

As a user in India, you have the "Backbone" of the law supporting you. You have the right to:

  • Access: Request a copy of the data we hold about you.

  • Correction: Ask us to fix any incorrect information.

  • Erasure: Ask us to delete your data (unless we are legally required to keep it for tax/accounting purposes).

  • Withdraw Consent: Stop us from sending you marketing emails at any time.

6. Cookies

We use "cookies" only to improve your shopping experience (like remembering what's in your cart). You can choose to disable cookies in your browser settings, though some parts of our site may not function perfectly without them.

7. Contact Our Data Officer

If you have questions about this policy or how your data is handled, please contact us at: Email: [Your Business Email] Address: Maheshtala, West Bengal, India.

The "Tasteless" Promise: Your data is your business. Your nutrition is ours. We protect both with equal integrity.